Avoid the Psychological Pitfalls of Good Times

The economy seems to be warming up in a host of industries. That’s good. Now be careful. Make wise business decisions and investments in your personnel, technology, marketing, operations, etc. Spend very carefully and intelligently. The best business leaders I’ve ever studied were equally as thoughtful in patiently making good decisions in both good and bad economic times. Don’t spend excessively and wildly just because the economy is getting healthier. Think for consistent and long-term success.

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